- Design Fiction
- These are things I believe in
- 1. Digitalisation and information technology can ease the environmental burden caused by consumption.
- 2. Information content can increase product value, make life cycle longer and ease recycling.
- 3. Changes in consumption patterns will occur in the future.
- 4. Changes in products consumed will occur in the future.
- 5. Information will be automated, easy to use and easy to understand when used.
- 6. Each individual consumer will be given the opportunity but not necessity to fine tune, tailor or re-profile the information he want to base his decisions.
- 7. Information products, which can ease consumers decision making, make use of the products more effective and increase the usability of the information, will be needed and developed in the future.