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The development of the information society enables more effective dissemination of information, new ways of organising activities and new forms of communication between people and institutions.
 
If we take consumption in closer consideration, we will notice, that information society offers posibilities to new forms of co-operation and interaction between producers and consumers / citizens.
 
Today's consumers have limited ability to make decisions based on knowledge. In the future things might be different.
 
In the future we might see tools which can ease the information gap so that consumers can manage the huge amount of information already existing.
 
If this happens consumers can base their buying decisions to their personal values and needs.
 
Consumeter is my idea how to solve a part of that problem. The idea of Consumeter is also adaptable in other platforms or purposes than just environmental information.